OpenSolar Launches New Lead Generation Tools for Solar Businesses

Posted 2 June 2026

Sydney, UK, 2 June 2026 — OpenSolar today announced their expansion into Lead Generation with the launch of PROfile and AI Lead Gen, two new lead generation tools that help solar businesses get discovered online, capture inquiries, and turn leads into projects within OpenSolar.

Since 2019, OpenSolar has helped solar businesses design systems, create proposals, and manage projects. PROfile and AI Lead Gen extend that workflow upstream, giving installers new ways to market their business online and capture customer inquiries before the design process begins.

PROfile is a free, customizable webpage that gives solar businesses a professional online presence without the cost and complexity of building or maintaining a website. Installers can launch branded pages in minutes, showcase reviews and credentials, promote offers and services, and capture inquiries directly into OpenSolar.

AI Lead Gen enables installers to add an interactive solar estimate experience to their website or landing pages. Customers can enter their property and energy information, receive a personalized estimate, and submit an inquiry for follow-up. Submitted inquiries, customer information, and available design data are automatically created as projects in OpenSolar.

Unlike traditional lead capture tools, PROfile and AI Lead Gen are built directly into the OpenSolar workflow. Every inquiry is automatically routed into OpenSolar, where teams can track ownership, monitor lead sources, and move opportunities through the sales process without manual data entry.

Solar businesses can use PROfile as a primary website, campaign landing page, referral page, proposal companion, or dedicated page for promotions and services. AI Lead Gen can be embedded into existing websites and landing pages or an installer’s PROfile, giving homeowners a faster path to explore solar and request a quote.

The new lead generation capabilities are available globally free of charge to OpenSolar users.

Click here for more information.

Contact

Patrick Crane
E: [email protected]

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